AI-generated As-Is Scenarios

Creating As-Is Scenarios with Product Context Analyzer

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What is an As-is Scenario?

An As-Is Scenario tells an authentic story of how a user performs a task under typical conditions and in their usual environment. It captures the status quo, helping teams imagine users, understand typical behaviors, and contextualize the task. Teams can then use it to brainstorm To-Be Scenarios, exploring how tasks might change with new solutions.

Basic steps to create an As-is Scenario with Product Context Analyzer

1

Enter a research prompt

Specify the activity you want to analyze. The activity can be a single task, a responsibility, or a multi-phase journey

Example: Order Pizza from a delivery service for a business meeting

Tips

Describe the activity in a single sentence without prescribing a particular product or solution.

Optionally include context such as who is performing the activity and under what circumstances.

Adding context helps make the analysis more domain-specific.

As-is Scenarios are generated for each tasks included in the analysis.

2

Click 'Start Analysis'

The analysis takes several minutes depending on the scope and number of tasks identified

3

Select a Task

Select a task from the task hierarchy to explore its detailed context-of-use information

Tips

You can select any task or subtask identified in the analysis

4

Select the 'As-Is Scenario' view

Select the As-Is Scenario view to see a narrative of how the task is typically performed

Tips

Use the scenario to communicate the user's situation and task context to stakeholders

Use it as a starting point for brainstorming alternative To-Be Scenarios

What can you do with an As-is Scenario?

Read it out in your next design workshop

Give the team a concrete story to react to so brainstorming starts from the user's current situation rather than immediately jumping to features.

Turn it into a To-Be Scenario

Keep the user, goal, and context in view while exploring how a new product or capability could change the way the task is performed.

Use it to brief your product team

Make an unfamiliar task easier to understand by turning structured context-of-use information into a story people can quickly imagine.

Challenge it with users or domain experts

Treat the generated scenario as a hypothesis and ask what feels authentic, what is different in practice, and what important situations are missing.

Compare different ways of doing the task

Use the As-Is Scenario as a baseline for exploring alternative approaches without assuming that today's way of working must determine the future design.

External Resources

Product Context Analyzer
ProContext Inc.
377 Roble Ave
Redwood City
CA 94061, USA